Wear what you voted for

The Design Room is Nouma's members-only studio, where surveys and votes decide what gets made. Join free and the first collection follows your lead.

Join the Design Room
A member in a long wool coat crossing a London street with the Nouma paper

The room is open

Stacks of the Nouma paper on a studio bench beside a leather bag
Hands laying out design sketches and fabric swatches across a studio board
A ribbon-tied Nouma box waiting on a marble doorstep
Wide-leg espresso trousers worn with a plain top, full length
Close view of the blazer stand collar and notched lapel
Trouser hem breaking over a flat shoe, pressed crease visible

Members vote on

  • Silhouettes
  • Fabrics
  • Colourways
  • Fits
  • Finishes

Shaped by You

Every piece in the first collection starts as a survey, survives a vote, and goes to production only after members have had their say.

About the Design Room

The Design Room is where the Nouma collection gets decided. Members answer short surveys about what they want to wear, vote between design directions, and see the results before anything goes to production.

We read every answer, turn the winning ideas into final designs, and make them with carefully selected European manufacturers. What arrives at your door is built by us and shaped by you.

Stacks of the Nouma paper on a studio bench beside a leather bag

What happens in the room

A member at a cafe window filling in a Nouma survey over coffee
A member reading the Design Room survey results in the Nouma paper
Hands laying out design sketches and fabric swatches across a studio board
A ribbon-tied Nouma box waiting on a marble doorstep
  1. Your survey arrives
  2. The room votes
  3. Winners get made
  4. Delivered to you

Four steps between your opinion and your wardrobe.

Join the Design Room

Membership is free. Your first survey lands in your inbox, and your answers go straight into the first collection.

Free to join. No purchase obligation, ever.

Before you join

Is the Design Room free?

Yes, membership is free and stays free. There is nothing to buy to keep your vote.

What do members actually decide?

Members vote on the silhouettes, fabrics, colourways, and fits that make it into the collection. We share the survey results with you before anything goes into production.

Do I have to buy what gets made?

No. Joining puts you in the room, not on the hook, and you choose if and when you shop the collection.

How much time does it take?

A few minutes per survey. You answer when a vote opens, and we handle everything after that.

When does the first collection arrive?

Once members have voted it through every stage, from first survey to final design. Members hear the date before anyone else.